Apetitosa Visual Identity

The project aims to give a face to the new company that offers a food truck service in the province of Milan.
The Apetitosa brand is designed to visually recall the means of transport of the service (Ape Piaggio) and the product offered (Mortadella).
For this reason two graphic signs have been inserted: the bee’s antennae and the sting and the pig’s curled tail.